Allison Long Pettine – Managing Mindsets as an Early Stage Investor – Episode 2

Allison Long Pettine – Managing Mindsets as an Early Stage Investor – Episode 2

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Episode Summary

In this interview we meet Allison Long Pettine, founder of Seed San Diego and Crescent Ridge Partners. Allison delves into her early life as a female early-stage angel investor, as well as why she decided to plant her business in San Diego. She explains the difference in mindset when you're an early-stage investor and why it's more key to hone in on someone's potential instead of numbers or data. As a female investor, she is motivated to work with both male and female investors as complementary partners rather than just creating an environment for only female investors.

What We Covered

  • 02:40 – Allison's experiences being a female VC
  • 06:35 – Allison explains how to get started with being an investor
  • 08:20 – Why Allison decided on San Diego as her business location
  • 16:20 – Recent early-stage wins in San Diego
  • 19:15 – The future of San Diego in the early-stage startup world
  • 22:40 – Syndication in the early-stage investing VC world
  • 26:10 – How to sell a deal
  • 32:35 – Final thoughts on being an early-stage angel investor
  • 39:10 – Rapid-fire final four questions

Tweetables

You want to make sure that the deals that you are sending… you've done your homework.

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We would love more females to invest… I think it's very aligned with how women think.

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More female investors is a good thing because we're complementing the male investors.

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One of the most important skills in early-stage investing is analyzing someone's potential.

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Links Mentioned

Viscogliosi Brothers, LLC
Techstars
UCSD
The Basement
EvoNexus
Hera Venture Summit
Nirvana Systems
Qualcomm
Intel
Human Longevity
Cypher Genomics
Lymber
Mindbody
QuickFire
Craig Lee – LinkedIn
San Diego Venture Group
MIT Enterprise Forum
Tech Coast Angels
Pipeline Fellowship
SeedInvest
Paul Graham
Y Combinator
Daniel Kahneman

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Trish Costello – The Genius of Focusing on the ‘Ick’ Factor – Episode 1

Trish Costello – The Genius of Focusing on the ‘Ick’ Factor – Episode 1

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Episode Summary

To kick off the podcast, our first interview is with Trish Costello, founder and CEO of Portfolia, which focuses and supports the female investor community. In this inaugural episode, we learn of Trish’s humble beginnings, and about her first investment, which was actually in a daycare. Trish mentions the ‘ick’ factor as contributing to men’s avoidance to investing in fields that they can’t directly relate to, and why that’s a great open field opportunity for female VCs. She touches on the importance of avoiding the “shiny objects”, why it’s important to not have tunnel vision when you’re looking into niche markets, and why you should treat your portfolio as your children, giving your investments equal importance. A great start to the podcast!

What We Covered

  • 02:10 – How Trish got started in angel investing
  • 08:50 – Trish's goals for Portfolia to disrupt the traditional investing model
  • 15:35 – Using the “ick” factor as an advantage
  • 18:20 – Writing that first check
  • 25:15 – Trish's investment thesis
  • 28:55 – Trish's take on niche markets
  • 34:25 – Statistics on the success rate of women-led companies
  • 38:15 – Strategies for performing the best exit
  • 45:25 – Trish busts some myths related to how you should invest
  • 49:35 – Rapid-fire four questions

Tweetables

Women will write a $1M check to philanthropy, but afraid to write a $10K check to enable a company.

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We let fear keep us from doing some of the things that could be most impactful.

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Your expertise can be both your profession as well as your passion.

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You have to have a market that's large enough that you can make a mistake.

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Links Mentioned

Portfolia
Goldman Sachs
Inc. Magazine
Kauffman Fellows
Next Wave Ventures
Chloe Capital
Hera Funds
Angel Capital Association
Be Smarter Than Your Lawyer and Venture Capitalist
Brad Feld
Jeffry Timmons
New Venture Creation

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Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

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Welcome to the She Invests! Podcast

Welcome to the She Invests! Podcast

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This is the show where we highlight the growing number of female angel investors, the real unicorns. My mission is to equip female angel investors with more knowledge about how to invest, finding their tribe, and collaborating. From deal flow to exits, women have been gaining experience. Let's learn from each other. We can only improve our representation around the venture table by truly sitting at it and having a voice.